What is SEO? https://moz.com/beginners-guide-to-seo
Importance of having an SEO agency
Still stuck in the good-old-days of using third parties do Internet marketing for your site? Are you the loyal customer of social media companies who market ads? Then, you must be the site administrator who relies on email leads to reach potential customers. A thing the above instances share in common is lack of SEO dependency which is one of the crucial steps in online marketing
In a time when search engines are complicating their already complex algorithms, appearing in any search results is not easy. Actually, you may fail to even appear in a local search engine. Why? You are still stuck in the past when SEO had not dominated the content but now the tables have turned and it has taken control of online marketing. Below are prime reasons why you should seek additional help.
Why let an SEO agency work on your site?
- SEO works perfectly
Search engine optimization has been proven by top software companies to be working well. There are specific techniques involved depending on your needs. Common techniques include focusing on the optimal customer experience when conducting methodology strategies in line with your site. After optimizing your site, you are assured of a high organic traffic with some being potential loyal users.
- Absence of another option
If you are thinking of substituting SEO with something else, be glad to know none exists. Actually, search engines are developing in effectiveness. You can now search an audio, image or video using keyword phrases too. If intending to hit the market head on, have an agency help you before it is late.
- Cost effective
Ever thought of calculating your marketing costs and gauging them against a scale of profitability? If still using PPC, social media ads or relying on email leads, your costs exceed profitability. By having your site optimized, you can reach two or three times your present customers with a single optimization job.
- Internet marketing
Approximately 90% of online purchases are the products of reviews searches. It is normal nowadays to look for reviews on a product before buying it. For local search engines, your physical location will appear in local search results. Since your competitors are doing it, why not you?
- Increased mobile bandwidth
A good SEO agency will optimize your site to be mobile friendly. More than 76% of Internet traffic is from mobile gadgets compared to the traditional desktop machines. To reach potential customers using mobile devices, switch to search engine optimization.
check here if your site is optimized for mobile phones: https://developers.google.com/webmasters/mobile-sites/
Tasks related to content optimization
Since many visitors to your site are interested in informative pieces like articles, reviews, white papers or reports among others, an SEO agency will know how to optimize your content. Below are content issues an agency will solve for you to mention a few
- Posting interview online
- Publishing informative white papers
- Including a Question and Answer section in your site
- Writing and editing blog posts
- Generation of applications
- Sharing research papers and findings
- Production of engaging case studies
Having got a grasp on the benefits search engine optimization will let you enjoy, a thought of finding an agency is perhaps lingering in your mind. In a bid to ease your search, below are key issues to consider first before hiring one.
- Outline your needs
What problems do you want to be solved? Is it link building or removal? Is it reputation management or PPC management? These are just a few issues. If not sure, draft your site activities and let your agency suggest the needs while you check them. Once you have your goals and needs in place, you can prioritize your negotiation to cover on the raised issues. By doing so, your site will grow in visits by approximately 30% in a single month.
- Source multiple professional consultations
Many agencies offer free consultation in a bid to lure into seeking their services. Such consultations are through mail, face to face or via email. Regardless on the mode of communication, have a detailed consultation that will cover your entire site activities.
- Get references
Trusting software people is always hard since they can generate an intended response. Ask for reference to sites which have used their services. If you live in BC here is a local Abbotsford SEO company
Still waiting for a fairy to make you lucky? Turn your luck and rise with a local SEO company